Nestled at the corner of 3rd Street and Fairfax Avenue in Los Angeles, the Farmers Market on 3rd Street—officially known as The Original Farmers Market—is a historic gem that has been delighting visitors since 1934. What began as a modest gathering of farmers selling fresh produce from their trucks has grown into a cultural landmark, offering a vibrant mix of food, artisan goods, and community spirit. In this post, we’ll dive into the market’s fascinating history, explore its evolution, and highlight what makes it a must-visit destination in LA today.
A Rich History: From Dairy Farm to Iconic Marketplace
The roots of the Farmers Market stretch back to the late 19th century, tied to the vision of Arthur Fremont Gilmore. In 1880, Gilmore and his business partner purchased two dairy farms in Los Angeles, one of which would eventually become the market’s site. The land’s fate took a dramatic turn in 1900 when Gilmore struck oil, shifting his focus from dairy to oil production and laying the groundwork for future development.
Fast forward to the Great Depression in the 1930s. With the economy in turmoil, a group of local farmers saw an opportunity. They began parking their trucks on Gilmore’s unused field, selling fresh fruits and vegetables directly to the public for just fifty cents a day. This grassroots effort quickly gained traction, drawing crowds eager for affordable, farm-fresh goods. Recognizing its potential, entrepreneurs Roger Dahlhjelm and Fred Beck stepped in to formalize the venture. In July 1934, they officially established the Farmers Market, envisioning it as a "village" where farmers could connect with the community.
From these humble beginnings, the market flourished. It attracted Hollywood stars, local families, and curious visitors, evolving from a simple produce stand into a bustling hub of commerce and culture. By the mid-20th century, it had cemented its status as a Los Angeles institution, a reputation it proudly carries today.
Evolution into a Modern-Day Treasure
Over the decades, the Farmers Market has grown far beyond its original footprint while preserving its nostalgic charm. What started with a handful of farmers’ trucks now features over 100 vendors, offering everything from fresh produce to global cuisine and artisan crafts. The market’s open-air layout, with its wooden stalls and welcoming atmosphere, evokes a sense of timeless tradition, even as it adapts to contemporary tastes.
Key milestones mark its transformation:
- 1930s-1940s: The market gains popularity as a community gathering spot, drawing Hollywood’s elite and cementing its cultural significance.
- 1950s-1960s: Permanent stalls replace temporary setups, and food vendors begin offering prepared meals, expanding its appeal.
- Today: The market thrives as a blend of old and new, with multi-generational family businesses like Magee’s House of Nuts and Littlejohn’s English Toffee House sitting alongside modern eateries serving international flavors.
Its location next to The Grove, a premier shopping and dining destination that opened in 2002, has further elevated its profile, making it a centerpiece of the Fairfax District’s vibrant scene.
What You’ll Find Today
The Farmers Market on 3rd Street is a feast for the senses, offering a diverse array of goods and experiences. Here’s a taste of what awaits:
Fresh Produce and Gourmet Goods
True to its roots, the market remains a haven for farm-fresh offerings. Shoppers can find heirloom vegetables, organic fruits, and specialty items like truffle-infused oils and artisanal cheeses, sourced from local producers who prioritize quality.
A World of Flavors
The food stalls are a highlight, serving up a global culinary journey. Savor Brazilian churrasco at Pampas Grill, indulge in French pastries at Monsieur Marcel, or enjoy Middle Eastern specialties—all under one roof. Classics like Bob’s Coffee and Doughnuts, with its oversized cinnamon rolls, add a nostalgic touch.
Artisan Shopping
Beyond food, boutique shops offer unique finds. Browse handcrafted jewelry, vintage toys at Kip’s Toyland, or stunning art books at TASCHEN, perfect for collectors and gift-seekers alike.
A Community Hub with Lasting Appeal
Nearly 90 years after its founding, the Farmers Market remains a beloved fixture in Los Angeles. Its enduring success lies in its ability to balance history with innovation, offering a space where locals and tourists alike can connect over food, culture, and community. Situated near upscale neighborhoods like Beverly Hills and Hancock Park, it’s a convenient stop for residents and a draw for visitors exploring LA’s rich tapestry.
Whether you’re a history buff, a foodie, or simply curious, the Farmers Market on 3rd Street is a testament to the power of simple ideas and the lasting charm of local tradition. Plan a visit to experience this iconic slice of Los Angeles for yourself!